Strategy Gear
Strategy Gear

Strategy & Purpose

Where We're Headed

Our company strategy reflects our legacy and our continuing commitment to meet the needs of our customers and the communities in which we live and work. United by our Values, Caterpillar employees around the world share a focused view of our business through the Operating & Execution Model, through which we are making strategic choices today to create profitable growth for tomorrow. Together, with our partners, we help our customers build a better, more sustainable world.

Learn about our Strategy
Man with tablet on jobsite
Man with tablet on jobsite

Why We Do It

For over 95 years, our products and services have helped improve the lives of people around the world. Our customers use our products to build the basic infrastructure that enables higher standards of living so that people have access to water, electricity, roads, bridges, hospitals, schools and so much more.Our company strategy reflects our legacy and our continuing commitment to meet the needs of our customers and the communities in which we live and work. United by our Values, Caterpillar employees around the world share a focused view of our business through the Operating & Execution Model, through which we are making strategic choices today to create profitable growth for tomorrow. Together, with our partners, we help our customers build a better, more sustainable world.

Learn about our Purpose
Mini HEX working in Africa
Mini HEX working in Africa

Industries We Serve

Construction, mining, energy and rail. The industries we serve are essential in our modern world.

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Construction equipment building airport
Construction equipment building airport