Caterpillar at a Glance
Helping customers build a better world through innovative products and services.
Our continuing commitment to meet the needs of our customers and the communities in which we live and work.
Cat® hats, boots, shoes, bags, models, phones, watches – and so much more. Appreciation for the brand extends far beyond those who use our equipment.
Cat® Products & Services
Cat® product offerings include articulated trucks, backhoe loaders, dozers, engines, excavators, generators, motor graders, skid steer loaders and wheel loaders.
Corporate Press Releases
Read corporate press releases and news announcements distributed by Caterpillar Inc.
Our leaders are committed to supporting customers and driving profitable growth.
Outstanding Services, Customer-Focused Team
Our team offers customer-focused services and technology - and has for nearly a century.
Manufacturing: Celebrating the Work That Matters
Caterpillar is showing its appreciation to our production, distribution and support employees around the world.
There is challenging work being done around the world. Check out the latest from Team Caterpillar.
From a red wavy Caterpillar logo on gray paint to our current Cat® triangle logo on our yellow paint, the look of our brand has evolved significantly over the last 90 years…
A wavy logo/symbol was adopted by the new Caterpillar Tractor Co. All Caterpillar machines were painted battleship gray.
To enable this feature, you must accept the use of targeting and performance cookies.
New Caterpillar track-type tractor models were labeled differently from the original 1925 product line.
Caterpillar officially dropped the wavy logo/symbol printed in text, although the wavy logo remained in cast parts for a few years.
Caterpillar changed the paint color of its machines from gray to Hi-Way Yellow.
Caterpillar started using “Cat” on machines. Prior to that only “Caterpillar” was used.
Series letters start appearing on machines after the model name to distinguish new models from the old ones.
Block-C logo was introduced, along with trade dress box that contained logo and model name. Previously, placement of branding and model name was more varied.
Caterpillar discontinues the use of its Hi-Way Yellow paint color and implements a new color: Caterpillar Yellow.
Beltline was introduced to Cat trade dress. This change was the first use of a color other than black, white, or yellow since 1931.
Cat Power Edge trade dress introduced.
The next generation of Cat product trade dress introduced: Cat Modern Hex.
Our history of innovation began more than 100 years ago with Holt and Best.
Our brands offer products, services and solutions to meet the needs of our customers.
To enable this feature, you must accept the use of targeting cookies.