Caterpillar Visitors Center Honors Past Power Parades

“…And here they come over the berm…”

The sight of an entire fleet of Track Type Tractors moving in a choreographed fashion was something to marvel. That dramatic moment when the tractors roared over the hill marked the beginning of every Power Parade – a demonstration of Caterpillar’s product line put on for employees and their families.

 “Whether you worked as an engineer, on the assembly line or a machinist in the factory, everybody goes up and points to a tractor or a truck or wherever they’ve worked and say ‘this is what I do – this is the part I make, the machine I assembled or I engineered this part right here,’” said Dean Kuntz, an event planner. “(Kids’) mom and dad got to see what they did all their life.”

This year marks the 50th anniversary of the first Power Parade, and the Caterpillar Visitors Center is paying homage to this legacy with a new exhibit running from July 1 to October 2.

“Power Parades are a very important part of Caterpillar’s past,” said Kathryn Spitznagle, Caterpillar Visitors Center manager. “They helped employees feel a real connection with the company and the great machines and engines the company makes.  We try and replicate those same feelings at the Caterpillar Visitors Center for our employees, customers and community.”

A short film will be the exhibit’s centerpiece, providing an exclusive look at the history behind Power Parades through fully-restored footage and photographs of each show as well as current interviews with those who made these larger-than-life shows come to fruition. The exhibit also includes rare memorabilia and scale models from each Power Parade.

Caterpillar has held five Power Parades – 1964, 1973, 1978, 1988 and 2000. Each Power Parade contained up to 28 shows over a two-week period and more than 100,000 people attended.

Caterpillar Visitors Center

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Power Parades of the Past Exhibit

Relive these fascinating demonstrations with photos, videos and articles.

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