Building the “Best Team” for the Industrial Digital Age

Building the “Best Team” has been part of our corporate strategy for decades. Our success has always been founded in our people—and that focus remains in the Industrial Digital Age. In fact, it’s amplified in new and different ways. As technology becomes more important to our customer's success, we will invest heavily in technology expertise. Make no mistake, we will remain the world’s leading heavy machinery equipment manufacturer and as we continue to expand our technology offerings, we are investing in a team to drive the future development of this part our company. 

As part of that winning strategy, Caterpillar is expanding our broader digital and analytics community in several key markets across the country. As an example, Caterpillar recently brought on talent from Yard Club, a leading equipment management software company based in San Francisco. 

“Caterpillar is excited to welcome new colleagues from Yard Club,” said Tom Bucklar, Caterpillar Director for Innovation and Digital. “They are a great addition to increasing our strength in user experience and user interface design, and will be heavily involved in designing and building digital solutions within our Cat Connect Technologies and Services to help our customers succeed.” 

In 2015, Yard Club became the first venture investment of the newly formed Caterpillar Ventures. Representing Caterpillar’s first major technology presence in Silicon Valley, the Yard Club team will join the company’s Marketing & Digital Division, helping to accelerate the company’s digital strategy. 

“Yard Club and Caterpillar share a similar vision to re-defining the digital experience for customers in our industry,” said Colin Evran, Founder and CEO of Yard Club. “Over the past two years, we’ve had great success working with Caterpillar dealers and customers to do just that. We’re excited to expand our reach and make a truly global impact on the industry as a part of Caterpillar.” 

The company’s talent investments also includes a strong team based in the Digital Hub at Merchandise Mart in Chicago (opened in October 2016) and in Peoria. Bucklar comments, “As we continue to build out our Cat Connect Technologies and Services for our customers, we know having the best talent in key markets is critically important.” 

To learn more about the digital career opportunities available at Caterpillar, visit www.caterpillar.com/iot

Building the Future

We have a long history of innovation and using leading-edge technology to provide customer solutions such as additive manufacturing, autonomous machines and data analytics.

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