CEO Doug Oberhelman Talks Digital at bauma Munich 2016

April 12, 2016

"We are far and away presenting something different than anyone else." 

Caterpillar Chairman and CEO Doug Oberhelman breaks down bauma Munich 2016 and discusses how digital solutions play a key role in customers' success.


Zeppelin Cat on the Digital Age

In this video, Zeppelin Cat Large Machine & Solutions Manager Staale Hansen chats with us at bauma Munich 2016 about how digital solutions are revolutionizing the way our customers do business.

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Caterpillar Introduces “The Age of Smart Iron”

At bauma 2016, Chairman and CEO Doug Oberhelman unveiled “The Age of Smart Iron,” our strategy to be the industry leader bringing digital solutions designed to improve productivity, efficiency, safety and profitability for customers.

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