March 8, 2023
Did you know there are over one million Cat®-powered trucks on the road today? Caterpillar discontinued manufacturing new on-highway truck engines in 2009, but we never stopped supporting our customers.
In this Beyond The Iron podcast, Billy Frank – vice president of sales and marketing for Caterpillar’s remanufacturing division – talks with host Rusty Dunn about Caterpillar’s unique history in the industry, the important role Cat Reman plays today and the legacy of Cat on-highway truck engines.
PROGRAM GUIDE (18:20 total run time)
Guest: Billy Frank, Vice President of Sales & Marketing, Caterpillar Remanufacturing
2:30 – A passion for truck customers that started young.
4:24 – Executing the plan to exceed expectations in a tough industry.
7:00 – The power of fiercely loyal customers.
8:40 – Creating value in reman, combined with new content too.
10:50 – The sustainability impact of Cat Reman engines.
16:05 – On leadership: keeping the main thing the “main thing.”
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