Vision, Mission, Strategy, & Principles

Our Vision

Our vision is a world in which all people’s basic needs – such as shelter, clean water, sanitation, food and reliable power – are fulfilled in an environmentally sustainable way and a company that improves the quality of the environment and the communities where we live and work.

Our Mission

Our mission is to enable economic growth through infrastructure and energy development, and to provide solutions that support communities and protect the planet.

Our Strategy

Our strategy is to provide work environments, products, services and solutions that make productive and efficient use of resources as we strive to achieve our vision.

We apply innovation and technology to improve the sustainability performance of Caterpillar’s products, services, solutions and operations. We believe sustainable progress is made possible by developing better systems that maximize life cycle benefits, while also minimizing the economic, social and environmental costs of ownership, as reflected in our sustainability principles.

We will execute our strategy by working to meet our aspirational sustainable development goals.

2020 Goals for Operations

  • Design all new facility construction to meet Leadership in Energy and Environmental Design (LEED) or comparable green building criteria
  • Reduce energy intensity by 50 percent.
  • Reduce greenhouse gas emissions intensity by 50 percent.
  • Use alternative / renewable sources to meet 20 percent of our energy needs
  • Reduce water consumption intensity by 50 percent.
  • Reduce by-product materials intensity by 50 percent.
  • Reduce recordable workplace injury rates to 0.6 and lost-time case rate due to injury to 0.15

2020 Goals for Product Stewardship

  • Leverage technology and innovation to improve sustainability of our products, services and solutions for our customers.
  • Increase managed fleet hours by 100 percent.
  • Increase remanufactured and rebuild business sales by 20 percent.
  • Provide leadership in the safety of people in, on and around our products 


  • Prevent Waste (Improve Safety, Efficiency and Productivity): By increasing the safety, efficiency and productivity of processes and products, we reduce cost and minimize the use of materials, energy, water and land. We provide a safe work environment and the tools and training employees need to work safely. We provide customers with products, services and solutions that improve the sustainability of their operations.
  • Improve Quality (Team, Community, Environment and Operations): We focus on improving quality for our company, customers, communities, environment and the quality of life for our employees. We use Lean and 6Sigma to improve the sustainability of our operations and products. Our employees and their families experience a better quality of life when the quality of our company, communities and the environment are maintained. We attract and develop the best team.
  • Develop Better Systems (Innovate): We leverage innovation and technology to maximize efficiency and productivity. We remanufacture, rebuild and recycle to conserve resources for multiple life cycles. We develop products that contribute to communities through infrastructure development and energy access. We develop better systems throughout the value chain, “engineering the whole chain, not just the links" in order to maximize life cycle benefits


Caterpillar’s enterprise strategy focuses on solutions to help our customers build a better world and enables us to deliver long-term profitable growth for our employees and shareholders. The enterprise strategy also helps further our sustainability journey, providing new opportunities for customers, employees and communities. 

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Sustainability Report

For more than 90 years, our customers have used our equipment to develop infrastructure, energy and natural resource assets that improve living standards across the globe. Our dedication to building better is stronger than ever, and this year’s report has the details

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